How to Have a Successful First Day of Business

April 22, 2013 Facebook Twitter LinkedIn Google+ Business Advertising,New Business

How to Have a Successful First Day of Business

by Buddy Rogers

How to Have a Successful First Day of Business

How to Have a Successful First Day of Business

Once you’ve got everything settled to get your business up and running, the next thing you’ve got to prep for is the big day, which means the first day you officially start your business. Even if you’ve got all your finances, employees, supplies and all other necessary resources ready, nothing can truly prepare or settle your nerves for the first time you open your doors to the public.

It’s important for a new business to get off on the right foot. Although not all successful businesses hit it off well with the consumers on the initial stages, having a strong opening says a lot about what you have to offer and your potential to gain customer loyalty and continue collecting a following. Generating the desired momentum for any business requires a lot of time and even money, obviously, but what is really important is your willingness to push your business and give a great amount of effort.

Therefore, you must:

– Have a strong campaign.
No one is going to want to patronize or even check out your business if they don’t even know what you’re about. Have a target market in mind and make sure to catch their attention, but don’t limit yourself there. Attract as many people as you can to ascertain you’ll have an audience there when you finally open your doors.

– Use the power of social media.
An essential part of marketing these days is that netizens notice you – and by netizens that practically refers to 80% of the possible consumers out there. Don’t miss out on the potential market by creating some internet buzz and gaining a following (Twitter followers maybe?). It’s the easiest and cheapest way to get noticed.

– Draw people in with deals and specials.
You may need to use some bait or a bit of prodding to lure potential customers into becoming actual consumers. And what better way to do that than by giving them great deals? Enlist the help of trusted and renowned discount sites like Groupon or Living Social in creating great promotions.

– Prepare yourself and your staff.
You can’t afford to not invest your time on being on top of everything, especially as the big day draws near. Brief your staff on what you expect of them, knowledge, skill and attitude in mind. Consider having a “mock opening day” to gauge their capacity in doing their job.

On the first day, be prepared to put in a few extra hours of work as a lot of issues may arise. Have your staff be ready to interact and welcome clients. Remember, first impressions do last, especially bad ones. Make sure everything and everyone is their best possible self.

The first day involves a great deal of strategies and preparatory steps to ensure success. They must be done an ample time before you open your doors and should ideally be forged all throughout the future of the business.

One of the main reasons that businesses go under today is due to a lack of working capital. Short term working capital loans are great for businesses that have a plan but need a little extra capital to put that plan into motion.

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